外貿(mào)面臨挑戰(zhàn)英語(yǔ)對(duì)話
這是有關(guān)外貿(mào)面臨挑戰(zhàn)英語(yǔ)對(duì)話,一起來(lái)看看吧。
A:Nowadays ,the changes in infomation techncigy have many impacts on international business and banking including payment system.
A:現(xiàn)在,信息技術(shù)的變化對(duì)國(guó)際貿(mào)易和銀 行業(yè)包括銀行業(yè)中的支付系統(tǒng)都產(chǎn)生了很大的影響。
B: I agree with you. The Internet has brought a revolution to our marketing business ever since it was developed.
B:我同意你的觀點(diǎn),互聯(lián)網(wǎng)問(wèn)世以來(lái)便給 我們營(yíng)銷業(yè)帶來(lái)了一場(chǎng)革命。
A: However,there are some challenges to e-commerce.
A:但是電子商務(wù)也面臨著一些挑戰(zhàn)。
B: Really ?
B:真的嗎?
A: E-commerce.Laurie Windham says.is a fickle world with little,if any customer loyalty.
A:勞里’溫德姆認(rèn)為,電子商務(wù)業(yè)界是 個(gè)幾乎談不上顧客忠誠(chéng)度的浮躁世界。
B: Yes,continued concern is raised about the integrity of the E-commerce.
B:是的,電子商務(wù)的誠(chéng)信問(wèn)題不斷引起人們的關(guān)注。
A:To build their future.leading Web stores are pulling a page from the past: back them when customer service was the key.when clerks knew their oroducts.
A:所以為了未來(lái)的發(fā)展,網(wǎng)絡(luò)商店的領(lǐng)頭羊們正在向過(guò)去取經(jīng),那就是客戶服務(wù)是關(guān)鍵,而且銷售人員也了解自己的產(chǎn)品。
向客戶提問(wèn)的英語(yǔ)問(wèn)題示例
挑戰(zhàn)
這些問(wèn)題讓您深入了解潛在公司的痛點(diǎn),讓他們感到不舒服和沮喪的原因,以及他們?nèi)绾螐氖褂媚漠a(chǎn)品中受益。 通過(guò)闡明挑戰(zhàn),您還可以發(fā)現(xiàn)他們解決問(wèn)題的方法。
因此,請(qǐng)查詢以下內(nèi)容:
1.Could you share with me your company’s current challenges?
2.How do you prioritize them? Which one is the top priority?
3.How long have you been facing these challenges? Why have you decided to solve them now?
4.Did you have similar challenges before? How did you solve them?
5.What might be the main challenges for the upcoming year for your company/department?
6.How can [Name of your product] help you overcome them?
當(dāng)您的潛在客戶無(wú)法評(píng)估他們的.挑戰(zhàn)時(shí),這是一個(gè)危險(xiǎn)信號(hào)! 除非他們清楚地了解自己有哪些痛點(diǎn)以及需要哪些幫助,否則他們不會(huì)成為您的客戶。
此外,討論潛在客戶的挑戰(zhàn)會(huì)自動(dòng)為您提供建立融洽關(guān)系并為您的銷售部門建立良好聲譽(yù)的杠桿作用。 因此,請(qǐng)確保你們都達(dá)成共識(shí),以便您可以轉(zhuǎn)到下一個(gè)問(wèn)題類別。
需求
詢問(wèn)需求可以使雙方保持專注和敏銳。在這里,潛在客戶可以向您提供有關(guān)其業(yè)務(wù)課程的更詳細(xì)信息,并解釋他們選擇您的原因。對(duì)您來(lái)說(shuō),這是一個(gè)評(píng)估他們對(duì)您的服務(wù)的需求有多強(qiáng)烈的機(jī)會(huì)。
在評(píng)估客戶需求時(shí)提出以下問(wèn)題:
1.Is there a need for [Name of your product]?
2.How did you hear about us?
3.What motivated you to search for a solution now?
4.If you’re not currently searching for a solution, why not?
5.Which features do you need as a must-have vs. nice-to-have?
6.Why do you need these particular features?
我們特別喜歡關(guān)注must-have與nice-to-have。 在這個(gè)階段,如果潛在客戶顯示出合格潛在客戶的跡象并表示對(duì)多種功能感興趣,您甚至可以建議他們沒(méi)有考慮過(guò)的其他功能并嘗試追加銷售。
權(quán)威
在您挑出潛在客戶的痛點(diǎn)和需求之后,是時(shí)候確定誰(shuí)會(huì)對(duì)您的交易進(jìn)行審批(也就是公司的決策者),然后采取相應(yīng)的行動(dòng)。
如果您的潛在客戶的最初目標(biāo)是了解有關(guān)您的服務(wù),僅此而已,那么您在獲取信息方面可能會(huì)遇到障礙。 例如,如果您繼續(xù)向不稱職的人詢問(wèn)時(shí)間表、預(yù)算或公司目標(biāo),這可能會(huì)使您的交易走向錯(cuò)誤的方向,甚至將其置于風(fēng)險(xiǎn)之中。
相反,澄清決策鏈以避免未來(lái)的障礙。 你可以通過(guò)問(wèn)這些問(wèn)題來(lái)做到這一點(diǎn):
1.Am I contacting the right person?
2.What role do you play in the decision-making process?
3.Who are the people who have the final say in making a decision?
4.Who can help me sell my product within your company?
5.Which departments are involved?
即使您沒(méi)有機(jī)會(huì)與合適的人交談,也不要擔(dān)心,這不是交易的結(jié)束! 它讓您對(duì)潛在客戶的公司結(jié)構(gòu)和決策過(guò)程有更多的了解。 不過(guò),請(qǐng)你的聯(lián)系人讓您與決策者聯(lián)系,他們可以幫助您選擇銷售策略并計(jì)算您的時(shí)間表。
時(shí)間表
到這個(gè)問(wèn)題類別表明你開(kāi)始看到誰(shuí)在你面前。 現(xiàn)在是時(shí)候確定潛在客戶對(duì)您的服務(wù)的需求的緊迫性了。 根據(jù)他們解決痛點(diǎn)的渴望,您可以評(píng)估您距離獲得合格的潛在客戶甚至達(dá)成交易有多近。
1.How urgent is your need for [Name of your product]?
2.When would you like to achieve the results?
3.How much time did it take your company/department to purchase a similar product?
4.Can you share your vision of your ideal timeline?
5.When would you like to make a decision and start implementing [Name of your product]?
損失時(shí)間等于損失金錢,所以有一個(gè)截止日期對(duì)雙方都是有利的。 首先,您的客戶可能會(huì)自己快速做出決定并幫助您縮短銷售周期。 其次,它讓您了解進(jìn)一步的行動(dòng)以及潛在客戶是否需要額外的培養(yǎng)。
在您整理出大致的時(shí)間表之后,是時(shí)候進(jìn)入財(cái)務(wù)部分了。
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