實用的商務(wù)英語作文合集9篇

　　在日復(fù)一日的學(xué)習、工作或生活中，許多人都寫過作文吧，根據(jù)寫作命題的特點，作文可以分為命題作文和非命題作文。那么，怎么去寫作文呢？下面是小編整理的商務(wù)英語作文9篇，僅供參考，大家一起來看看吧。

商務(wù)英語作文 篇1

　　The Solution

　　Most behavior that is perceived as disrespectful, discourteous or abrasive is unintentional, and could have been avoided by practicing good manners or etiquette. We've always found that most negative experiences with someone were unintentional and easily repaired by keeping an open mind and maintaining open, honest communication. Basic knowledge and practice of etiquette is a valuable advantage, because in a lot of situations, a second chance may not be possible or practical.

　　There are many written and unwritten rules and guidelines for etiquette, and it certainly behooves a business person to learn them. The caveat is that there is no possible way to know all of them!

　　These guidelines have some difficult-to-navigate nuances, depending on the company, the local culture, and the requirements of the situation. Possibilities to commit a faux pas are limitless, and chances are, sooner or later, you'll make a mistake. But you can minimize them, recover quickly, and avoid causing a bad impression by being generally considerate and attentive to the concerns of others, and by adhering to the basic rules of etiquette. When in doubt, stick to the basics.

商務(wù)英語作文 篇2

　　Dear

　　Thank you for your kind letter regarding your exceptional treatment by one of our employees.

　　A copy of your letter has been forwarded to the personnel department and will be included in the employee's file. So seldom is it that a customer takes the time to write a letter of appreciation,that I feel moved to reward your initiative. Please accept the enclosed certificate,which,when presented,will entitle the bearer to a ten percent discount on the merchandise being purchased at that time.

　　This is but a small token of our appreciation of customers such as you,upon whose satisfaction we have been allowed to grow and prosper in this highly competitive marketplace. Again,on behalf of our entire organization, a heart-felt thank you.

商務(wù)英語作文 篇3

　　Facing Business Challenges at Holiday Inn Worldwide

　　Sending Invitations Across the Globe

　　In the 1960s a family vacation in the United States usually meant loading the kids into the station wagon and driving off down the highway toward a tourist destination. And when weary vacationers needed to rest for the night, they often looked for the familiar green signs with “Holiday Inn” written in script and a colorful star for emphasis. All across the United States, this sign welcomed travelers to Holliday Inn hotels with promises of quality, comfort, and value.

　　By 1968 Holiday Inn was so well known in the United States that it began opening franchises in Europe. In 1973 the company opened its first Asian hotel in Japan, and in 1984 it became the first U.S.-based hotel to open for business in China. For 25 years Holiday Inn enjoyed great success in the European and Asian markets, opening 600 hotels and earning a reputation as upscale , professional, and well run.

　　However, in the 1980s Holiday Inn’s fortunes were beginning to fade in the United States. Many of the franchises were outdated and substandard . Family vacationers were being replaced by business travelers as the hotel industry’s bread and butter , and aggressive competitors with superior marketing strategies were targeting this growing segment . In addition, overbuilding had set off a wave of price discounting . As a result, both Holiday Inn’s share of the lodging market and its image took a nosedive .

　　But in the 1990s this icon of the U.S. highway was brought back to life after being purchased by Bass PLC, a British conglomerate. Bass moved quickly to make Holiday Inn Worldwide the leading hotel chain, not just in the United States but around the globe. In the United States, Holiday Inn pursued a strategy that segmented the market into different types of travelers and created a unique type of lodging for each group. Under names like Holiday Inn Express, Holiday Inn Select, Sunspree Resorts, and Crowne Plaza, the company offered different accommodations and amenities at different prices to suit the diverse needs of business and leisure travelers. Combined with a campaign to bring all of the franchises back up to a high standard of quality, the strategy quickly began to pay off.

　　Even so, the top brass at Holiday Inn Worldwide knows that the greatest growth potential is not in the saturated U.S. market but in the evolving markets of Europe, Asia, and Latin America. With increasing tourism and business development in these regions, the demand for comfortable, consistent, and affordable accommodations is booming . Holiday Inn needs a strategy for tapping this vast potential. Would the strategies that fueled Holiday Inn’s turnaround in the United States bring similar results internationally? Large-scale construction of new hotels will play a major role, so what kinds of hotels should they be? How can the company best meet the needs of a wide variety of international travelers? Should Holiday Inn expand through franchises or by opening company-owned hotels? Should the same type of promotion be used for the entire global market or should it be localized to each geographic area? These are questions that Raymond Lewis faces daily as vice president of marketing. If you were Lewis, how would you answer them?

　　Meeting Business Challenges at Holiday Inn Worldwide

　　Part of Raymond Lewis’s job is to monitor and predict changes in the ever-evolving global market . Among the trends he has observed is the increasing similarity between the needs and desires expressed by consumers and businesses around the world in certain product categories such as lodging. On the other hand, Lewis knows that various countries and cultures approach purchases differently, and that people of various cultures respond differently to product promotion . His challenge, then, is to figure out how to satisfy both the similar and the diverse needs of each new market.

　　Lewis also knows that all travelers, regardless of where they are from or where they are going, share many of the same desires, fears, and expectations when they are traveling. They may not speak the same language or live the same lives while at home, but when they’re on the road, all travelers are (1) away from home and out of their personal comfort zones, (2) in different and often unfamiliar surroundings, and (3) subject to the same hassles and hardships. Therefore, Holiday Inn focuses on delivering a consistent product around the world. This way, whether the hotel is in South Korea, India, Buenos Aires , or Israel, travelers know that they will always receive a comfortable room at a fair price.

　　In addition, the strategy of segmenting the market by types of travelers that proved so successful in the United States also works abroad, but in a different way. Segmentation in the hotel industry is a relatively new concept in Europe, and in Asia it is virtually nonexistent. This is largely because in many of the developing nations of Asia, travel has only recently become an option for the majority of people. As a result, not every type of Holiday Inn hotel will be successful in every country. The company must know each market very well before it decides which type of hotel to open. Does the area draw mainly tourists or business travelers? How long do visitors usually stay? Do people from surrounding areas travel often? What types of accommodations do competitors offer in the area? By knowing the answers to questions like these, Holiday Inn is able to decide which type of hotel will best serve the needs of travelers to the area. For example, the company opened a SunSpree Resort in Arequipa, Peru, close to Machu Pichu, a popular international tourist destination. Holiday Inn’s management team feels that Sunspree has a great chance for success in this location because the hotel caters to tourists.

　　In the same way, Holiday Inn management expects a mix of business and leisure travelers to visit Seoul, South Korea. Therefore, the new Holiday Inn Seoul appeals to a broad range of travelers by offering a business center, banquet facilities , four restaurants, a fitness center , and a gift shop.

　　Just as in its early days of expansion in the United States, Holiday Inn is accomplishing its international expansion through a mix of wholly owned facilities and franchises, depending on the availability of resources and potential for profit in each local market. Although franchising agreements place less risk on Holiday Inn Worldwide, they also require the company to give up more control than it would by opening wholly owned facilities. However, franchises must adhere to strict quality standards if they intend to operate under Holiday Inn’s famous name.

　　Lewis and his team also recognize that even though travelers have similar expectations for the quality and value they get in a hotel, sometimes they like to stay in places that don’t feel like hotel chains. Therefore, the company has opened hotels in Europe, Australia, and South Africa that have a style and character unique to their locations. In this way, Holiday Inn is able to tailor its global product to local markets.

　　Nonetheless, Holiday Inn’s promotion strategy is decidedly global, regardless of which markets it enters. Lewis bases the strategy on two themes: “Welcome” and “Stay with somebody you know.” Although the ad copy is translated when necessary, even the visual format is the same from country to country. Of course, cultural differences must be accommodated from time to time. For example, travelers in Britain preferred an ad that focused on a friendly doorman, whereas U.S. and German travelers preferred a more sentimental ad showing a businesswoman receiving a fax of a drawing from her child.

　　The inspiration for this global strategy came to Lewis, not surprisingly, while he was traveling. When boarding a plane at Dulles Airport outside of Washington, D.C., he passed a group of Russian teenagers gathered around a guitar player singing “Puff the Magic Dragon,” a folk song that was popular in the United States a few decades ago. This connection between cultures helped convince Lewis that the world’s people were alike in many ways, particularly in the field of pleasure and business travel.

　　It remains to be seen how successful Holiday Inn’s global strategy will be in the long run . The company is off to a flying start. However, competitors such as Marriott and Choice Hotels are moving quickly to make sure Holiday Inn doesn’t outpace them in the hot new global markets. But one thing is sure, Lewis and the rest of the management team are not content with Holiday Inn being a leading hotel chain in the United States. They want Holiday Inn to be the leader around the world.

商務(wù)英語作文 篇4

　　A number of employees clearly suffer from a lack of motivation as a result of dissatisfaction in one or more areas of their work. The key findings are outlined below:

　　Staff feel undervalued by the company, both on a financial and a personal level. It is generally felt that the companyˇs competitors offer higher levels of remuneration. The perception that the managers are unappreciative of staff efforts is particularly noticeable in the Sales Department.

　　Certain employees feel under-challenged. The company is clearly not exploiting its human resources.

　　There appears to be a breakdown of communication in the Production Department. The confusion and resultant ill-feeling towards managers has the potential to disrupt the production cycles.

　　Recommendations

　　We strongly recommend the following measures:

　　An evaluation of job profiles throughout the company to assess whether skills could be utilised more efficiently

　　A review of the current salary structure involving the comparison with similar organisations

　　It is also essential to investigate and take action regarding the communication in the Production and Sales Department.

商務(wù)英語作文 篇5

　　Charm of intonation

　　Answering a phone in a clear and pleasant tone can show the speaker's professional demeanor and amiable personality.Although your partner can't see your face, your joy or irritation will come through your voice.When you call, your tone should be smooth, soft and serene. Then, if you can talk to each other with a smile, it will make your voice more friendly and enthusiastic.Never chew gum or eat while you're on the phone.

　　Decent questions and answers

　　The call should be answered immediately after the second bell rings

　　When the other party should take the initiative to identify the company or the name of the Department and its name, should not pick up the phone asked: “ Hello, who are you looking for? ” also, to call people need to leave a message should be clear to report the name, unit number, and a message in simple language.The end of the telephone conversation, usually made by the calling party, then politely said goodbye to each other.No matter what the reason for the telephone call, the party shall be responsible for the redial.

　　Telephone Message

　　In business complaints, it is most common to fail to return calls in a timely manner.In order not to lose every opportunity to clinch a deal, some companies even make telephone calls to be within an hour of the provisions of the reply.Generally within 24 hours of the phone message to reply, if you call back, just in case the other party is not in, but also to leave a message, indicating that you have called back.If you really can't call back personally, you should trust someone else.

　　Pay attention to jet lag

　　Before making a call, make sure the difference between the time difference and the working hours of each country. Don't make a phone call on the day off so as not to influence the rest of the day.Try not to call home even if the customer has told you the phone number at home.

　　Use the telephone properly

　　In America you can sell the goods to a person be strangers to each other by telephone, while in Europe, Latin American and Asian countries, telemarketing or on the phone for a long time to talk business on the unacceptable.The best way to develop good business relationships is to negotiate face to face with customers, while the telephone is mainly used to arrange interviews.Of course, once the two

商務(wù)英語作文 篇6

　　Dear

　　After checking with all of our other stores in the area，I regret to inform you that I have been unable to locate another [item requested] for you.

　　If you would like me to place a special order， I would be most happy to do so. Normally， it takes between four to six weeks to receive merchandise ordered in this manner. If this is your desire， please call me at your convenience at [telephone and extension].

　　On behalf of [name of firm] I would like to thank you for shopping at our store and if there is any way that we can be of further assistance to you， please let us know.

商務(wù)英語作文 篇7

　　Dear

　　Everyone here at [name of firm] was saddened to learn of [name of employee] sudden illness.

　　We know that this came on without any warning and while the proceeds from the group policy insurance coverage will defray a substantial amount of the medical costs， you may have need for some additional financial assistance to see you through this difficult time.

　　Please do not hesitate to call on us if you need our assistance in this area. We consider [name of employee] to be one of our most valuable employees and a fine individual as well and would be most appreciative if you will let him know that we are all thinking of him

商務(wù)英語作文 篇8

　　作為國際貿(mào)易合同中的要件（condition）之一，包裝是進出口業(yè)務(wù)中一項不容忽視的環(huán)節(jié)。從經(jīng)濟學(xué)角度上來說，包裝是現(xiàn)實貨物商品價值和使用價值的一種必要手段。進而言之，如果包裝美觀適銷，還可以提高售價。這一點在國際貿(mào)易中尤為突出。不斷改進和提高商品的包裝，不僅可以減少貨損，節(jié)約運費，而且還可以擴大銷量，提高售價，并能反映一個國家在科學(xué)技術(shù)和文化藝術(shù)方面的水平。

　　2。實用范例

　　subject:aboutthepacking

　　dearsir，

　　on10july，wereceivedyourconsignmentof40cardboardcartonsofsteelscrews。

　　weregrettoinformyouthat10cartonsweredelivereddamagedandthecontentshadspilled，leadingtosomelosses。

　　weacceptthatthedamagewasnotyourfaultbutfeelthatwemustmodifyourpackingrequirementtoavoidfuturelosses。

　　werequirethatfuturepackingbeinwoodenboxesof20kilosnet，eachwoodenboxcontaining40cardbaordpacksof500gramsnet。

　　pleaseletusknowwhetherthesespecificationscanbemetbyyouandwhethertheywillleadtoanincreaseinyourprices。

　　welookforwardtoyourearlyconfirmation。

　　sincerelyyours，

　　xxxx

　　主題：包裝事宜

　　親愛的先生：

　　7月10日收到貴公司40個紙板箱鋼螺釘。然而，當中10個紙箱于運送途中破爛，另貨物散落，造成損失。本公司了解到此非貴公司之過，但希望能改進包裝的方法，以避免同類事件發(fā)生。日后的包裝木箱凈重20公斤，可裝每個凈重500克的紙板箱40個。煩請確認上述方法，并告知新方法會否引致價格上漲。

　　盼望早日賜復(fù)。

　　你真誠的xxx

　　3。典型句型

　　(1)aboutpacking，wewillcontactourmanufacturersandcalltheirattentiontothematter。

　　關(guān)于包裝問題，我方將與廠商聯(lián)系，要求他們對此加以重視。

　　(2)correctanddistinctmarkingfortheoutsidecontainersisabsolutelynecessary。

　　我包裝箱必須刷有正確明顯的標志。

　　(3)inordertopreventdamages，theitemwillbepackedinwoodwool。

　　為了防止貨物損壞，貨物將用細刨花之類的東西來填充包裝箱。

　　(4)ourpackingiswellsuitedforlongdistanceshipments。

　　我們的包裝很適合長途運輸。

　�。�5）pleaseseetoitthatthepackingissuitableforalongseavoyage。

　　請保證包裝可以適合長途海運

商務(wù)英語作文 篇9

　　感謝信

　　Letter of Thanks

　　感謝信(Letter of Thanks)是外國政府機構(gòu)或個人的關(guān)心、支持、幫助或熱情款待表示感謝的對外函件。其具體格式和要求與邀請函相同。

　　例文

　　Date and Place

　　Mr.____

　　Minister of _____

　　(Address)

　　Beijing,China

　　Dear Minister,

　　I am writing this letter to thank you for you warm hospitality accorded to me and my delegation during our recent visit to your beautiful country. I would also like to thank you for your interesting discussion with me which I have found very informative and useful.

　　During the entire visit, my delegation and I were overwhelmed by the enthusiasm expressed by your business representatives on cooperation with China. I sincerely hope we could have more exchanges like this one when we would be able to continue our interesting discussion on possible ways to expand our bilateral ecomomic and trade relations and bring our business people together.

　　I am lookingforward to your early visit to China when I will be able to pay back some of the hospitality I received during my memorable stay in yur beautiful country. With kind personal regards,

　　Faithfully yours,

　　(Signed)

　　Mr.___ Minister of Economic Cooperation

　　PLACE

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