2017年關(guān)于職稱英語考試衛(wèi)生類閱讀理解測試題
Quality Education
A quality education is the ultimate liberator.It can free people from poverty,giving them the power to greatly improve their lives and take a productive place in society.It Can also free communities and countries,allowing them to leap forward into periods of wealth and social unity that otherwise would not be possible.
For this reason.the international community has committed itself to getting all the world’s children into primary school by 2015,a commitment known as Education for All.
Can education for all be achieved by 2015 7 The answer is definitely"yes",although it is a difficult task.If we now measure the goal in terms of children successfully completing a minimum of five years of primary school,instead of just enrolling for classes,which used to be the measuring stick for education,then the challenge becomes even more difficult.Only 32 countries were formerly believed to be at risk of not achieving education for all on the basis of enrollment rates.The number rises t0 88 if completion rates are used as the criterion.
Still,the goal is achievable with the right policies and the right support from the international community.59 0f the 88 countries at risk Can reach universal primary completion by 2015 if they bring the efficiency and quality of their education systems into line with standards observed in higher—performing systems.They also need significant increases in external financing and technical support.The 29 countries lagging farthest behind will not reach the goal without unprecedented rates of progress.But this is attainable with creative solution,including use of information technologies,flexible and targeted foreign aid,and fewer people living in poverty.
A key lesson of experience about what makes development effective is that a country’s capacity to use aid well depends heavily on its policies,institutions and management.Where a country scores well on these criteria,foreign assistance Can be highly effective.
11、In the first paragraph,the author suggests that a quality education can_____.
A.free countries from foreign rules
B.speed up social progress
C.give people freedom
D.liberate people from any exploitation
12、Ideally,the goal of the program of Education for All is to_____by 2015.
A.get all the world’s children to complete primary school
B.enroll all the world’s children into primary school
C.give quality education to people of 88 countries
D.support those committed to transforming their education systems
13、countries are now at risk Of not achieving Education for All on the basis of completion rates.
A.32
B.59
C.29
D.88
14、According to the passage,which of the following is NOT mentioned as the right policy?
A.Raising the efficiency of education systems.
B.Improving the quality of education.
C.Using information technologies.
D.Building more primary schools.
15、As can be gathered from the last paragraph.foreign aid_____.
A.may not be highly effective
B.is provided only when some criteria are met
C.alone makes development possible
D.is most effective for those countries lagging farthest behind
參考答案：11.B 12.B 13.D 14.D 15.A
Happy Therapy(診療)
Norman Cousins was a businessman from the United States who often traveled around the world on business.He enjoyed his work and traveling.
Then,after returning to tile United States from a busy and tiring trip to Russia,Mr.Cousins got sick.Because he had pushed his body to the limit of its strength on the trip,a chemical change began to take place inside him.The material between his bones became weak.
In less than one week after his return,he could not stand.Every move that he made was painful.He was not able to sleep at night.
The doctors told Mr.Cousins that they did not know how to cure his problems and he might never get over the illness.Mr.Cousins,however,refused to give up hope.
Mr.Cousins thought that unhappy thoughts were causing bad chemical changes in his body.He did not want to take medicine to cure himself.Instead,he felt that happy thoughts or laughter might cure his illness.
He began to experiment on himself while still in the hospital by watching funny shows on television.Mr.Cousins quickly found that ten minutes of real laughter during the day gave him two hours of pain-free sleep at night.
Deciding that the doctors could not help him,Mr.Cousins left the hospital and checked into a hotel room where he could continue his experiments with laughter.For eight days,Mr.Cousins rested in the hotel room watching funny shows on television,reading funny books,and sleeping whenever he felt tired.Within three weeks,he felt well enough to take a vacation to Puerto Rico where he began running on the beach for exercise.
After a few months,Mr.Cousins returned to work He had laughed himself back to health.
11.Mr.Cousins got sick after returning from
A.a busy trip to the US.
B.a tiring trip to Russia.
C.a trip around the world.
D.a trip to Puerto Rico.
12.How did the doctors respond to Mr.Cousins' illness?
A.They promised to cure him.
B.They didn't think he was really sick.
C.They told him not to give up hope.
D.They said they were unable to help him in any way.
13.Mr.Cousins attributed the bad chemical changes in his body to
A.unhappy thoughts.
B.a severe illness.
C.weak bones.
D.too much sleep.
14.What didn't Mr.Cousins do in his experiments with laughter?
A.Watch funny TV shows.
B.Read funny books.
C.Sleep whenever he felt tired.
D.Take medicine.
15.Mr.Cousins cured his own illness
A.by laughing at others.
B.by acting in funny shows.
C.by taking a happy therapy.
D.by writing funny stories.
參考答案：11.B 12.D 13.A 14.D 15.C
Characteristics of Publicity
Publicity offers several benefits. There are not costs for message time or space. An ad in prime-time television may cost $250,000 to $5000,000 or more per minute, whereas a five-minute report on a network newscast would not cost anything. However, there are costs for news releases, a publicity department, and other items. As with advertising, publicity reaches a mass audience. Within a short time, new products or company policies are widely known.
Credibility about messages is high, because they are reported in independent media. A newspaper review of a movie has more believability than an ad in the same paper, because the reader associates independence with objectivity. Similarly, people are more likely to pay attention to news reports than to ads. For example, Women's Wear Daily has both fashion reports and advertisements. Readers spend time reading the stories, but they flip through the ads. Furthermore, there may be 10 commercials during a half-hour television program or hundreds of ads in a magazine. Feature stories are much fewer in number and stand out clearly.
Publicity also has some significant limitations. A firm has little control over messages, their timing, their placement, or their coverage by a given medium. It may issue detailed news releases and find only portions cited by the media, and media have the ability to be much more critical than a company would like.
For example, in 1982, Procter & Gamble faced a substantial publicity problem over the meaning of its 123-year-old company logo. A few ministers and other private citizens believed resulted in the firm receiving 15,000 phone calls about the rumor in June alone. To combat this negative publicity, the firm issued news releases featuring prominent clergy that refuted the rumors, threatened to sue those people spreading the stories, and had a spokesperson appear on Good Morning America. The media cooperated with the company and the false rumors were temporarily put to rest. However, in 1985, negative publicity became so disruptive that Procter & Gamble decided to remove the logo from its-products.
A firm may want publicity during certain periods, such as when a new product is introduced or new store opened, but the media may not cover the introduction or opening until after the time it would aid the firm. Similarly, media determine the placement of a story; it may follow a report on crime or sports. Finally, the media ascertain whether to cover a story at all and the amount of coverage to be devoted to it. A company-sponsored fobs program might go unreported or receive three-sentence coverage in a local newspaper.
練習(xí)：
1. The author mentions all of the following advantages of publicity except
A) Having no time costs.
B) Having attentiveness.
C) Having high credibility.
D) Having high profitability.
2. the second paragraph indicates that people are more likely to believe stories
A) in a newspaper than in a women's daily.
B) In a newspaper than in a magazine.
C) In an independent newspaper than in a dependent newspaper.
D) In a magazine than in a local newspaper.
3. According to the passage, which of the following statements is true?
A) A firm can control and time publicity accurately.
B) A firm can neither control nor time publicity accurately.
C) A firm can either control or time publicity accurately.
D) In most cases a firm can control and time publicity accurately.
4. The example in Paragraph 4 is intended to demonstrate
A) the power of publicity.
B) the victim of publicity.
C) the terrible effect of rumors.
D) the vulnerability of people to publicity.
5. The passage implies that
A) the placement of a story is not quite important.
B) the report of a crime may not be true.
C) local newspapers are not interested in company-sponsored programs.
D) publicity is not always necessary.
【職稱英語考試衛(wèi)生類閱讀理解測試題】相關(guān)文章：
職稱英語考試衛(wèi)生類閱讀判斷01-29
職稱英語考試衛(wèi)生類閱讀試題01-26
理工類職稱英語考試閱讀理解01-29
2017年職稱英語考試衛(wèi)生類閱讀理解精選試題（附答案）09-03
職稱英語考試（理工類）閱讀理解(三)01-29
職稱英語考試綜合類閱讀理解與答案01-29