英語論文開題報告范文及寫法

　　隨著新一輪國家基礎教育課程改革的不斷深人，“教師成為研究者”的觀念逐漸深人人心。下面就是CN人才網(wǎng)為您精心整理的英語論文開題報告的相關內(nèi)容，希望可以幫到您。

　　英語論文開題報告范文

　　一、選題的'目的、意義和必要性：

　　datang teashop is a privately owned tea shop. it established in XX, and is located beside the main road, youyi avenue, in the home world shopping mall. business scope mainly involves selling several kinds of tea and tea-sets. 15 employees are in datang teashop. 5 employees are in charge of management in datang. it attracts a large number of people over twenty-five-year-old persons in the local area.

　　in the past two years, datang teashop operated steadily. it had a certain client group, and a good prestige. however, with the improvement of living standard, the teashop does not meet the heightened demands of the clients in the local area. people want to purchase middle and high-class tea and tea set with reasonable prices and good quality services. there were some clients complained that our services fell short of their expectations. in addition, more and more people enjoy tea, tea set and tea culture. and now, more and more people enjoy their leisure time with having a cup of tea. it is a green and healthy method for people to spend the leisure time. therefore, datang teashop must make an expansion and improvement project to meet the client’s need.

　　however, datang teashop only occupies an area of 84 square meters now, which is hindering the shop from expanding its services. the management planned to offer a wider range of services but the limited space has constrained the implementation. some clients complained about the insufficient stock and staff, limited sorts of tea, narrow space, and short of service.

　　in order to solve the problems, datang teashop decided to reform and innovate the service system and handling method, expand the business scope and scale, establish the especial sale form, broaden datang teashop’s prestige, improve the propaganda about “having a cup of tea scientifically”. thereby, datang teashop will attract the client and meet the client’s need，stress the charming of the tea culture and raise the sales volume.

　　it’s the goal of this expansion project to continue the advantage of datang teashop to meet the market need, and make datang teashop become the challenger in the market competition consistently.

　　二、研究的重點與過程設計

　　according to current situation, datang teashop’s sales volume sometimes shows a little decent tendency. furthermore there are several problems hindering the development of datang. this expansion project will research and analysis the recent problems of datang teashop and make a detailed plan to solve problems. it will improve in the aspect of sales space, attendants, equipments, and sales methods.

　　1. problems analysis

　　1.1 limit space in the teashop.

　　1.2 attendants in datang teashop floated quickly.

　　1.3 insufficient equipment in the shop.

　　1.3.1 shortage of shelves.

　　1.3.2 not any net equipment in the shop. and there was not website for datang teashop.

　　1.3.3 old finance software is in need of updating in time.

　　1.4 unique method in sale.

　　2. resolution

　　if datang teashop goes on selling as usual, it should meet the crisis with decrease of sales volume and floating of customers. according to problems analysis, datang teashop will take following measures to solve the main problems and set forth several improvement plans.

　　2.1 for limit sales space

　　rent the nearest shop to expand the sales space. it is about 50 square meters. the last sales area can reach 130 square meters.

　　2.2 for attendants floating quickly

　　2.2.1 recruiting 4 new staff with experiences.

　　2.2.2 combining theory with practice.

　　2.2.3 salary will be paid out by the results of achievement assessment and knowledge test every month..

　　2.3 for insufficient equipment

　　2.3.1 purchase adsl equipment, apply to set up network.

　　2.3.2 renovate new finance software.

　　2.4 expand the way of sales.

　　2.4.1 supplementary sale by promotion activity, mainly sale by selling in the shop.

　　2.4.2 visit the customer to sell at his house and enterprise, restaurant and hotel, sub district and government office.

　　2.4.3 sell on line.

　　三、研究方法

　　research approach:

　　for reaching problem analysis, cause analysis, case analysis, customer survey, questionnaire, brainstorming, questionnaire and swot analysis are to be used in the expansion project. they were adopted in analysis customers’ demand, make a new sales plan. and finally do successfully to improve the service and increase the sales volume.

　　四、預期結果

　　through practice this expansion project, we hope to reach the following six aims.

　　1. expand the prestige of datang teashop.

　　2. establish the unique tea culture of datang teashop.

　　3. decent the attendants’ floating rate, and improve the attendants’ service level.

　　4. expand the business space and scope.

　　5. innovate the equipment, increase the service contents, and exchange the business method.

　　6. increase the sales volume by 20%.

　　as a result of this project, datang teashop is expected to make profits 25% higher than before. and we could adjust the project to meet the customer’s demand.

　　英語論文開題報告寫法

　　(一)論文名稱：論文名稱就是課題的名字

　　第一，名稱要準確、規(guī)范。準確就是論文的名稱要把論文研究的問題是什么，研究的對象是什么交待清楚，論文的名稱一定要和研究的內(nèi)容相一致，不能太大，也不能太小，要準確地把你研究的對象、問題概括出來。

　　第二，名稱要簡潔，不能太長。不管是論文或者課題，名稱都不能太長，能不要的字就盡量不要，一般不要超過20個字。

　　(二)論文研究的目的、意義

　　研究的目的、意義也就是為什么要研究、研究它有什么價值。這一般可以先從現(xiàn)實需要方面去論述，指出現(xiàn)實當中存在這個問題，需要去研究，去解決，本論文的研究有什么實際作用，然后，再寫論文的理論和學術價值。這些都要寫得具體一點，有針對性一點，不能漫無邊際地空喊口號。主要內(nèi)容包括：(1)研究的有關背景(課題的提出)：即根據(jù)什么、受什么啟發(fā)而搞這項研究。(2)通過分析本地(校)的教育教學實際，指出為什么要研究該課題，研究的價值，要解決的問題。

　　(三)本論文國內(nèi)外研究的歷史和現(xiàn)狀(文獻綜述)

　　規(guī)范的開題報告應該有文獻綜述，如果是小課題可以省略該部分。文獻綜述一般包括：其研究的廣度、深度和已取得的成果;尋找有待進一步研究的問題，從而確定本課題研究的平臺(起點)、研究的特色或突破點。

　　(四)論文研究的指導思想

　　指導思想就是在宏觀上應堅持什么方向，符合什么要求等，這個方向或要求可以是哲學、政治理論，也可以是政府的教育發(fā)展規(guī)劃，也可以是有關研究問題的指導性意見等。

　　(五)論文寫作的目標

　　論文寫作的目標就是課題最后要達到的具體目的;要解決哪些具體問題，就是本論文研究要達到的預定目標，也是本論文寫作的目標定位。確定目標時要緊扣課題，用詞要準確、精練、明了。

　　常見存在問題是：不寫研究目標;目標扣題不緊;目標用詞不準確;目標定得過高，對預定的目標沒有進行研究或無法進行研究。

　　確定論文寫作目標時，一方面要考慮課題本身的要求，另一方面要考率實際的工作條件與工作水平。

　　(六)論文的基本內(nèi)容

　　研究內(nèi)容要更具體、明確。并且一個目標可能要通過幾方面的'研究內(nèi)容來實現(xiàn)，目標與內(nèi)容不一定是一一對應的關系。大家在確定研究內(nèi)容的時候，往往考慮的不是很具體，寫出來的研究內(nèi)容特別籠統(tǒng)、模糊，把寫作的目的、意義當作研究內(nèi)容。

　　基本內(nèi)容一般包括：(1)對論文名稱的界說。應盡可能明確三點：研究的對象、研究的問題、研究的方法。(2)本論文寫作有關的理論、名詞、術語、概念的界說。

　　(七)論文寫作的方法

　　具體的寫作方法可從下面選定：觀察法、調(diào)查法、實驗法、經(jīng)驗總結法、個案法、比較研究法、文獻資料法等。

　　(八)論文寫作的步驟

　　論文寫作的步驟，也就是論文寫作在時間和順序上的安排。論文寫作的步驟要充分考慮研究內(nèi)容的相互關系和難易程度，一般情況下，都是從基礎問題開始，分階段進行，每個階段從什么時間開始，至什么時間結束都要有規(guī)定。課題研究的主要步驟和時間安排包括：整個研究擬分為哪幾個階段;各階段的起止時間。

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